AI agents for local service businesses

Most of the work happens below the surface.

Your customers see one thing: a call that gets answered. Underneath, a Depth Parallax agent qualifies the lead, books the appointment, updates your CRM, and follows up until they convert — around the clock, without adding a single hire.

The problem

Every missed call is a lead you already paid for.

Ads, referrals, SEO — you spend real money to make the phone ring. Then the lead calls during a job, over lunch, or at 9 pm, reaches voicemail, and calls the next business on the list.

08:47 — mid-job

Nobody can pick up

Your team is with a customer. The next customer hears a voicemail greeting and hangs up.

21:15 — after hours

The lead goes cold overnight

A web form comes in after close. By the time someone calls back, they've booked elsewhere.

Day 3 — no reply

Follow-up falls through

Maybes need three or four touches. Busy teams give them one, then the lead disappears.

What we do

One answered call on top. A full system underneath.

We design, build, and run an AI intake agent tailored to your business. Your customers only ever see the surface. Everything below it is handled for you.

Surface

24/7 call & chat answering

A natural-sounding AI agent answers every call, text, and website chat, instantly, in your business's voice.

  • Custom script built around your services
  • Answers FAQs, hours, pricing, service area
  • Books straight into your calendar
Below · 01

Lead qualification

The agent asks the questions your best intake person would, then scores every lead so your team knows who to call first.

  • Your qualifying criteria, not a template
  • Screens out spam and poor fits
  • Full transcript attached to every lead
Below · 02

Routing & CRM updates

Urgent leads ring your phone or text your team in seconds. Everything else lands in your CRM, logged and tagged, with no data entry.

  • Works with the CRM and calendar you already use
  • Custom rules for urgency and after-hours
  • No copy-pasting between systems
Below · 03

Automated follow-up

Leads that don't book on the first touch get a timed sequence of texts and emails until they convert or opt out.

  • Personalized SMS and email sequences
  • Missed-call text-back within seconds
  • Monthly report on what came in and what converted

An example call

One minute on the surface. Seven jobs done underneath.

Here's what a typical after-hours emergency call looks like for a home services company, and everything the agent handles before the caller hangs up.

SurfaceWhat the caller hears · 9:14 pm
Agent

Thanks for calling Rivera Heating & Air. I'm the virtual assistant. How can I help tonight?

Caller

Our AC just quit and it's 88 degrees in the house.

Agent

I'm sorry, let's get someone out. Is anyone in the home elderly, an infant, or at risk from the heat?

Caller

My mom's here. She's 81.

Agent

Understood. I've marked this urgent and I'm texting our on-call technician now. You'll get a text with their arrival time in a few minutes.

Below the surfaceWhat the system did
  1. Call answered on the first ring
  2. Intent identified: emergency AC repair
  3. Urgency set to high: at-risk occupant
  4. Lead created in CRM with transcript, tagged Emergency
  5. On-call technician texted address and summary
  6. Caller sent a confirmation text
  7. Review request queued for after the job closes

Illustrative example. Your agent's script, questions and routing are built around your business.

How it works

Live in about a week. Tuned every month.

You don't need to learn a new tool or change how your team works. We build around your process, then keep improving it.

01

Audit

We map how leads reach you today and pinpoint where they slip through.

Free · 30 min
02

Build

We write your agent's script, connect your CRM and calendar, and set routing and follow-up rules.

Days 1–5
03

Launch

Your agent goes live on your number and site. We test with real calls before handing it over.

Day 6–7
04

Tune

We review transcripts and conversion data, then sharpen scripts and sequences month over month.

Ongoing

Pricing

One bill. Everything below the surface included.

All-in pricing: your plan covers the AI, the phone number, texting, hosting and our time. No separate platform bills, no surprise invoices.

Surface
$997/ mo

For a single location that needs every call answered.

  • 24/7 AI call & chat answering
  • Appointment booking into your calendar
  • Missed-call text-back
  • Up to 500 agent minutes included
  • Monthly performance report
Abyss
$3,500+/ mo

For multi-location teams and high call volume.

  • Everything in Depth
  • Multiple locations, numbers and agents
  • Custom integrations and workflows
  • Volume-based agent minutes
  • Priority support and quarterly strategy review
One-time build
From $2,500

Covers the intake audit, custom agent script, CRM, calendar and phone integration, routing rules, follow-up sequences, and live testing before launch. Scoped and quoted after your free audit.

Founding client program

Five spots at founding rates.

We're taking on our first five clients at half the build fee and half the monthly rate for the first three months. In return, we ask for honest feedback and permission to share your results.

Apply for a founding spot
Usage beyond your plan: $0.35 / agent minute, billed at cost-plus, with alerts before you get close. If one recovered lead is worth more than $1,997, the Depth plan pays for itself the first time it answers a call you would have missed.

Beyond the agent

Need more built? We build that too.

The team that builds your agent can build the systems around it. Add these to any plan, or hire us for them on their own.

Add-on

Website design & build

Fast, modern websites designed to turn visitors into calls, with your agent's chat, booking and lead forms wired in from day one.

  • Custom design, no templates
  • Mobile-first and fast-loading
  • Chat, booking and forms connected to your agent
  • Optional care plan for hosting, updates and edits
From$2,500one-time · care plan $149 / mo
Add-on

Custom workflow automation

Automations for the busywork behind your leads: intake forms into your CRM, document requests, status updates, reminders and internal handoffs.

  • Connects the tools you already use
  • Built on Make, Airtable, Zapier and your CRM
  • Documented and handed over, or maintained by us
  • Scoped and quoted after a free review
From$1,500per workflow · maintenance from $250 / mo
Have a process that eats hours every week? Bring it to your free audit and we'll tell you whether it can be automated, and what it would cost.

Who we serve

Built for businesses where one call is worth a lot.

We work best with local businesses whose leads are valuable, time-sensitive, and usually come in by phone.

Property management

Maintenance requests and leasing inquiries answered around the clock, with emergencies sent straight to your on-call tech.

Home services

HVAC, plumbing, roofing and electrical. Emergency calls answered and dispatched, day or night.

Dental & med spa

New-patient inquiries booked straight into the schedule, with reminders that cut no-shows.

Auto & repair

Quote requests, towing and service appointments captured while your techs stay under the hood.

Questions

What owners ask before they sign.

Straight answers about how the agent behaves, what happens when something goes wrong, and who owns what.

Will callers know they're talking to AI?

Yes. Your agent introduces itself as a virtual assistant, and callers can ask for a person at any time. Being upfront builds trust and keeps you ahead of AI disclosure rules.

What if the agent can't handle a call?

It takes a detailed message. Anything urgent or outside its script is transferred to your team or texted to your on-call phone right away.

What happens if the system goes down?

Every agent has a fallback. If the AI can't pick up, the call rings through to your regular line or voicemail, so no call is ever dropped.

Is our customer data safe?

Calls, transcripts and lead data live in accounts set up for your business, with access limited to your team and ours. For dental and medical clients, we only use vendors that sign a HIPAA business associate agreement.

Is it legal to text our leads?

Yes, done right. We register your texting number with the carriers and only follow up with people who contacted you first. Every message includes an easy way to opt out.

Do we own what you build?

Your leads, transcripts, scripts and phone number are yours. If you ever leave, we export your data and help you move your number.

Is there a contract?

Plans start with a three-month term so your agent has time to be tuned and prove itself. After that, it's month to month.

Do we have to change our phones or software?

No. You keep your number, your CRM and your calendar. We connect to what you already use.

Free intake audit

See what's below your waterline.

Book a free 30-minute audit. We'll walk through how leads reach you today, show you where they're leaking, and sketch the agent we'd build. No pitch deck, no obligation.

01A map of your current intake flow
02The gaps where leads go cold
03A build plan and fixed quote

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